Below you'll find a list of all posts that have been tagged as “SEO”
On October 25, Google began implementing its biggest update in years, known as BERT – Bidirectional Encoder Representations from Transformers. The update is a big leap forward in the Google AI being able to interpret user intent, especially with voice searches, and it’s expected to affect 10% of queries. Here’s how Google explained it: “These improvements are oriented around improving …
While you’re looking at how your dealership has done throughout 2018 and what you want to improve for 2019, have you also considered your website? Moz.com recently released the results of its 2018 Local Search Ranking Factors Survey and found areas that are becoming more important to local SEO and another area that might no longer be as high of …
Google describes its Featured Snippet as an answer to a user question that “includes a summary of the answer, extracted from a webpage, plus a link to the page, the page title, and URL.” It’s a matter-of-fact description for a place that SEO strategists covet like an Olympian yearning to stand on the medal podium. Unfortunately, there is no specific …
Over the past decade, the question “What did we do without the internet?” has quickly morphed into “What did we do without smartphones?” The convenience and speed of these handheld devices has become easier to use now that voice search is more popular and accurate and now that search engines can detect questions and offer the most relevant answer at …
You count on your analytics to track the progress and success of your marketing message, but when spammers overload your site with fake referral URLs, your results become skewed. Working around these issues takes a lot more than a magical click of a spam filter; however, after telling marketing professionals last year about working on a solution, Google appears to …
