Chumney Ads Offers Google Performance Max

With all the ways auto shoppers can purchase their next vehicle, your inventory needs to get in front of as many customers as possible. Enter Google Performance Max. This new goal-based campaign expands across all of Google’s channels – YouTube, Display, Search, Discover, Gmail, Maps, and Business Profile – and provides several benefits.

  • You’ll appear in all of Google’s ad inventory and formats.
  • You’ll reach more shoppers and boost your online and in-store sales.
  • You’ll get data that will help you improve your campaign and reach unrealized audiences.

Performance Max runs through your Google Merchant Center as well as other information you provide, such as conversion goals, budget, audience signals and creative assets. You’ll be able to get your inventory in front of hundreds of thousands of shoppers in just one campaign. 

While a Performance Max campaign isn’t meant to replace your other campaigns, it’s definitely a valuable complement to what you’re currently running. With a single campaign, you can reach shoppers on all of Google’s channels – digging deeper than Search campaigns as you target goals like generating more leads or increasing sales. You’ll get maximum performance without having to adjust each channel. A Performance Max campaign provides the ultimate efficiency with the easiest effort.

The Digital Advertising Department at Chumney & Associates can start a Performance Max campaign for you today! Our experts have the knowledge to optimize the campaign to ensure maximum results. Contact us today to get started!